5 Big Content Marketing Trends of 2020 Q1

Influential trends from the first quarter of 2020.

We look forward to seeing how these trends change in the next quarter due to COVID-19.

1. Video and Animated Infographics stop viewers from scrolling.

2. Facebook is still cheaper than Google in terms of average CPC by 5x.

3. Employee advocacy are brand’s secret weapon.

4. Buyer enablement content drives conversions.

5. Broad match keyword targeting can help lower CPA on PPC campaigns.